Have you seen the ads on TV where they say for a limited time only you can receive this for only $19.99! Act now before stocks run out. This is one of the oldest persuasion techniques in the book which is called “fear of loss” and the beauty is that it always gets results. Statistics prove that if you use a fear of loss campaign then you will always get sales and good conversions. This technique is also used by us unconsciously when speaking about certain things especially shows and sporting events.
e.g. yeah the game of Friday should be awesome, you better get tickets now before they get sold out.
I am sure you can relate to this because we have all either heard this phrase or said to someone before and then struck with the fear that we will miss out on this amazing experience.
The NLP (neuro-linguistic programming) behind Fear of Loss.
So the question is why does this technique work so well?
The answer is that our thought patterns have been developed from birth to want the ‘shiny toy’. This goes back to our brothers the apes where they will fight over the biggest banana because they are afraid that there will never be such an amazing banana again.
So if something is perceived to be amazing and there is a limited opportunity to experience this then our reaction is to gain access to this before others do.
Why do we keep falling for the same technique
As human beings we always want to believe that there is always something bigger and better no matter what the facts point to. Common religious beliefs are testimony to this where billions of people around the World stubbornly believe that they will receive the greatest rewards because they believe in their faith that has no substantial fact to back it up. At the end of the day we want to believe so our minds will create a conclusion that what we are being told has to be true because we want that amazing opportunity to benefit us.
When this technique does and doesn’t work
There are always the people that watch the Ads and say, “how stupid do they think we are“. Well this is because this particular item (car for example) does not interest them and can not be related to a positive experience for them. However when an Ad for something that they are interested in is shown (holiday) they change their tune and again fall for the “fear of Loss” technique.
Conclusion
This persuasion technique is one of many that is used on us and always gets results. If you are interested in learning more then I advise researching human thought patterns or NLP hypnosis. Igor Ledochowski would be the authority on the latter and I advise looking at his hypnosis course. (link is at the top right of screen)
Showing posts with label NLP hypnosis. Show all posts
Showing posts with label NLP hypnosis. Show all posts
Thursday, January 21, 2010
Saturday, January 16, 2010
Self Hypnosis - My Experience
Can you hypnotise yourself? Can you create suggestions in your own mind to make yourself better at something or stop a bad habit? The answer is yes!
This form of ‘self therapy’ is done everyday and it is just a matter of allowing your mind to break down your psychological walls. I guess the best example is when you see professional sports people before a competition and they are speaking to themselves and are having some alone time. Personally I have been a competitive gymnast for over 10 years and I actually used to use self hypnosis myself. It would be the warm up time and I would be stretching out, this is the time that you feel the most pressure… the anticipation and it gets to most people. You basically need confirmation that you are prepared and that everything will be fine, that you are prepared.
My self hypnosis technique
I would use my stretching time to put my mind and body in a relaxed state. Then I would confirm (under my breath) “you are prepared”, “confident”, “ready” and “will focus on technique”. These where my NLP hypnosis phrases that helped with my negative association to competition and pressure. Needless to say I have quite a few gold medals at home which are a visual confirmation of success and preparation paying off. Everyone is different so I am not saying that these will work for you but you never know, we might have similar neuro-linguistic programming.
Self hypnosis in my working world
I find that I handle stress and pressure much better than most simply because I do not allow my mind to go to a negative place. Of course I am human and sometimes I might slip but if it happens I take a little time to myself and use positive suggestive phrases to remind myself that these issues are actually a positive that can be overcome. It works and all I can say is that people who have listened to me and genuinely try to do the same are also finding success with this self hypnosis technique.
Where can you learn self hypnosis principles?
These principles can definitely be learned by anyone and if you to genuinely want to learn them then I would recommend having a look at the conversational hypnosis link to your right, it is used by thousands of people world wide.
This form of ‘self therapy’ is done everyday and it is just a matter of allowing your mind to break down your psychological walls. I guess the best example is when you see professional sports people before a competition and they are speaking to themselves and are having some alone time. Personally I have been a competitive gymnast for over 10 years and I actually used to use self hypnosis myself. It would be the warm up time and I would be stretching out, this is the time that you feel the most pressure… the anticipation and it gets to most people. You basically need confirmation that you are prepared and that everything will be fine, that you are prepared.
My self hypnosis technique
I would use my stretching time to put my mind and body in a relaxed state. Then I would confirm (under my breath) “you are prepared”, “confident”, “ready” and “will focus on technique”. These where my NLP hypnosis phrases that helped with my negative association to competition and pressure. Needless to say I have quite a few gold medals at home which are a visual confirmation of success and preparation paying off. Everyone is different so I am not saying that these will work for you but you never know, we might have similar neuro-linguistic programming.
Self hypnosis in my working world
I find that I handle stress and pressure much better than most simply because I do not allow my mind to go to a negative place. Of course I am human and sometimes I might slip but if it happens I take a little time to myself and use positive suggestive phrases to remind myself that these issues are actually a positive that can be overcome. It works and all I can say is that people who have listened to me and genuinely try to do the same are also finding success with this self hypnosis technique.
Where can you learn self hypnosis principles?
These principles can definitely be learned by anyone and if you to genuinely want to learn them then I would recommend having a look at the conversational hypnosis link to your right, it is used by thousands of people world wide.
Self hypnosis for weight loss
When I watch the biggest loser I see the trainers either screaming at the participants or giving positive reinforcement and support. Either way it is an inspirational thing to watch as these people transform themselves physically and psychologically.
Now you are probably thinking, “I understand biggest loser and weight loss, but where does the self hypnosis come in?” It all begins when you see them looking at themselves in the mirror and they are overweight and depressed. Their responses are always that they feel so depressed when that image is in front of them and they tell themselves to avoid the issue. This is self hypnosis because they are actually programming their NLP (neuro-linguistic programming) to react in a certain way to images and experience.
Using self hypnosis to lose the weight
Lets continue with the biggest loser and move forward to when they lose their first pound. The reaction is always that “I think I can do this, I will not give up“. This is the beginning of their self hypnosis journey where they are telling themselves that they can lose weight. The beauty of the show is that the environment the contestants are in is positive and supportive which helps with their change of NLP. As the weeks go by they get more confident and continue to confirm that weight loss is achievable and easy.
Lets move forward to when they have the ‘make over’ and realise that their thoughts are being confirmed and they have changed their psychological connection with weight loss being unachievable. They have been telling themselves that they can accomplish their goal and they do.
Relating it to yourself
If you seriously want to use this technique to overcome your weight than here are some tips to improve your self hypnosis journey:
Now you are probably thinking, “I understand biggest loser and weight loss, but where does the self hypnosis come in?” It all begins when you see them looking at themselves in the mirror and they are overweight and depressed. Their responses are always that they feel so depressed when that image is in front of them and they tell themselves to avoid the issue. This is self hypnosis because they are actually programming their NLP (neuro-linguistic programming) to react in a certain way to images and experience.
Using self hypnosis to lose the weight
Lets continue with the biggest loser and move forward to when they lose their first pound. The reaction is always that “I think I can do this, I will not give up“. This is the beginning of their self hypnosis journey where they are telling themselves that they can lose weight. The beauty of the show is that the environment the contestants are in is positive and supportive which helps with their change of NLP. As the weeks go by they get more confident and continue to confirm that weight loss is achievable and easy.
Lets move forward to when they have the ‘make over’ and realise that their thoughts are being confirmed and they have changed their psychological connection with weight loss being unachievable. They have been telling themselves that they can accomplish their goal and they do.
Relating it to yourself
If you seriously want to use this technique to overcome your weight than here are some tips to improve your self hypnosis journey:
Create an environment where you can stay inspired and confident. (plaster your room walls with biggest loser pictures, goal weight, inspirational quotes.- Have written down next to your bed that “I can lose weight and it is possible”, “do not feel down because you can always pick yourself up” and notes to that effect. Having it written down will help you to confirm this to yourself everyday
- Create a positive response to weight loss and sticking to your diet plan.
- If you slip and get tempted stay away from negative connotations and focus on being positive to make it up in other areas.
Believe in yourself
That is basically it… Make sure you believe in yourself and you will achieve your goal! Self hypnosis is amazing because you can change your own beliefs for the better so what are you waiting for. YOU CAN DO IT.
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